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Mary Ann Cristiano, Senior Director, Touchstone Energy Consumer Marketing, Touchstone Energy Cooperatives
Sarah Fellows, Communications Manager, Nolin RECC
Lauren Irby, Delaware Electric
Carrie Vugteveen, Vice President of Public Relations, Sioux Valley Energy
Learn how co-ops use local media to spread messaging. They will dive into how they use paid advertising, press releases and public service announcements to boost ad awareness. Hear what the benefits are to boosting vs. buying when it comes to social media advertising and much more.