Breakout: Go Beyond the Content Calendar with a Communications Plan
Start & End
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Neal Brown, Marketing and Member Services Manager, Garkane Electric Cooperative
Maura Giles, Senior Leadership Communications Manager, NRECA
Co-op communicators often prepare content calendars to promote co-op products and services, but what does it take to do something bigger? In this session, get the tools to create a communications plan that supports your co-op’s overall goals and learn how, through proper planning, one co-op increased awareness of what it means to be a member.
